Stay updated with the latest news and developments regarding our lease renewal and retention technology for multifamily apartment properties and property managers. Browse through our press coverage, case studies, white papers, and company updates to learn more.

Renew | Blog

In the (Re)news

This next part of our "Rethinking Tech Adoption in Multifamily Housing" series covers how to clarify criteria, prioritize ROI, involve key users, and avoid decision paralysis. Enhance your organization's tech selection process with actionable insights for successful implementation and long-term success.

Rethinking Tech Adoption in Multifamily Housing Part Six

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 6

This next part of our "Rethinking Tech Adoption in Multifamily Housing" series covers how to set up effective product demos that engage stakeholders, clarify expectations, and ensure the solutions align with your organization’s goals. Maximize your investment by asking the right questions and evaluating usability, flexibility, and support. Discover key strategies to make informed decisions for successful technology adoption.

Rethinking Tech Adoption in Multifamily Housing Part Five

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 5

Part four of our "Rethinking Tech Adoption in Multifamily Housing" series explores why researching solutions, setting clear pilot goals, and evaluating providers' capabilities can save time and resources. Discover practical tips for informed decision-making and effective engagement with suppliers.

Rethinking Tech Adoption in Multifamily Housing Part Four

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 4

Part three of our "Rethinking Tech Adoption in Multifamily Housing" series explores how to determine and justify your tech budget, assess financial impacts, and improve NOI with a strategic, ROI-focused approach.

Rethinking Tech Adoption in Multifamily Housing Part Three

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 3

Discover why multifamily property operators are missing out on significant revenue opportunities with outdated renewal processes. Uncover the inefficiencies in current practices and learn how investing in advanced technology can transform your renewal strategy, enhance resident experiences, and boost overall retention.

The Black Hole of Proptech

Retention: The Black Hole of Proptech

Discover how focusing on resident renewals can boost your apartment's financial performance. Learn from industry experts Terry Cosidine, Chairman and CEO of Apartment Income REIT (AIR) and Darcey Forbes, Principle at Renew on enhancing resident retention to reduce turnover.

The Focus Has Never Been Greater on Resident Renewals

Part two of our "Rethinking Tech Adoption in Multifamily Housing" series discusses how to create buy-in from various stakeholders.

Rethinking Tech Adoption in Multifamily Housing Part Two

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 2

Renew highlighted in the Texas Apartment Association's article featuring our educational session at the 2024 ONE Conference & Expo

Renewals Need Strategy, Not Just Process

PREVIEW: Renewals Need Strategy, Not Just Process

The multifamily housing sector needs to refine its approach to technology adoption, focusing on solutions that address unique company needs rather than a one-size-fits-all approach.

Rethinking Tech Adoption in Multifamily Housing

PIONEERING PROGRESS: Rethinking Tech Adoption in Multifamily Housing – From the Inside Out – Part 1

Optimizing Renewal Strategy: A case study on KETTLER

KETTLER / Renew Case Study

Optimizing Renewal Strategy: 
A Case Study on KETTLER

Official Launch

Renew announces official launch and $8M+ in seed funding

Hear from Daryl E. Smith, chief marketing officer at our strategic partner KETTLER, about the current state of renewals in multifamily and the benefits of optimizing this process.

Q+A with KETTLER's Daryl E. Smith

Q&A with Daryl E. Smith of KETTLER

Kevin Murphy, COO of Renew, discusses the number of teams involved with renewals and the complexities that creates.

Too many cooks

Do you have too many cooks in the renewal kitchen?

Holli Beckman, CMO of WC Smith, describes how Renew improves efficiencies for property teams.

How Renew improves efficiencies for property teams.

How Renew improves efficiencies for property teams

Kevin Murphy, COO of Renew, breaks down shifting dynamics in the market, reinforcing the importance of prioritizing renewals and resident retention by multifamily operators as key foci to increase revenue.

Renewals and Resident Retention Should Be a Focus

Regardless of market conditions, renewals and resident retention should be a focus

Hear from Rob Hayden, CEO and Co-Founder of Renew

Q+A with Rob Hayden

Q+A with Rob Hayden, CEO and Co-Founder of Renew

Renew Announces Strategic Partnership with WC Smith

Strategic Partnership with WC Smith

Renew Announces Partnership with WC Smith

Renew Announces Strategic Partnership with KETTLER

Strategic Partnership with KETTLER

Yes! We’re here to support you as you complete the (virtual) paperwork when you submit notice to vacate. Need something different? We’ll let your property know you’d like to transfer to a different unit.

We take the success of our partnerships very seriously. We provide you with a dedicated team to support all aspects of the partnership. Even though the product is intuitive and easy to use, we offer continuous training for each partner as well as a robust library of on-demand training videos that can be uploaded to your learning management system.

We are rewards agnostic and can support all different types of programs. Whatever way you reward your residents, Renew can administer your program to drive specific resident behavior and measurable ROI.

If you are a resident who currently uses Renew, you can login via emails or texts we’ve sent you! Need help? Reach our team at residentsupport@heyrenew.com

Save time and get the best deals using our marketplace. Your property is a part of a network of apartments that already knows you! As such, we’ll introduce you to new places so you can easily pick up the rental conversation – instead of starting from scratch. 

If your property uses Renew you should have received a welcome email from us! You can expect to hear from us throughout the course of your lease.  

When it’s time for your lease renewal we’ll notify you. Once logged into Renew you can easily view your offers and make your decision. We’ll even send you reminders to keep track of important deadlines! 

Resident renewal offer regulations continue to change in each state and it is more important than ever that your renewal offers are sent on time. Renew streamlines, automates, and tracks your process to ensure that residents receive their renewals on time and in accordance with local regulations.

Renew’s two-way integrations securely push and pull important resident information to and from your operating software, allowing your teams to focus on what matters most - your residents.

Yes. Renew is an approved integration partner with the leading PMS providers. Renew’s deep integrations supercharge the resident experience, remove manual and tedious tasks and ensure compliance - all while using a single platform.

Renew’s solution is easy to get up and running. Our team of onboarding specialists can have your properties onboarded, trained, and live in less than 30 days - no matter how many properties you have.

No! The Renew web application is mobile-optimized and can be accessed by your residents via their phone or computer. We understand the importance of a single platform and our integrations allow your PMS to remain your source of truth.

For properties that use Renew it’s a one-stop-shop for their residents to stay, search, and move. Renters can renew their lease, submit notice to vacate, request to transfer to a different unit, and search for a new home — all in one place.

The renewal moment is one of the most valuable parts of the resident lifecycle (and often the most overlooked). By centralizing and automating your renewal process you give time back to your property teams, ensure compliance, and speed up time-to-renewal. This holistic approach empowers your business three-fold: reduces your acquisition costs, increases resident lifetime value, and reduces vacancy loss – collectively driving measurable NOI for your business.

We recently got a chance to chat with Daryl E. Smith, chief marketing officer at our strategic partner KETTLER, about the current state of renewals in multifamily and the benefits of optimizing this process. Many thanks to Daryl for his time and insight!

Generally speaking, how is the apartment industry lacking in its approach to renewals and resident retention?

Smith: The industry has a tremendous opportunity to re-imagine the renewal experience with the objective of creating frictionless experiences, while increasing the transparency of the revenue cycle. With that in mind, we have an opportunity to engage digital solutions that decrease competitive priorities for our on-site teams, while delivering the renewal process in a faster, more efficient manner for our customers. This will also help improve our view of the customer re-acquisition process and develop a model that maximizes the lifetime value of our customers.

What are the consequences of this lack of focus on renewals?

Smith: Not focusing on the renewal segment of the customer journey creates a barrier to the full end-to-end view of the customer lifecycle and thus inhibits our ability to fully model the customer lifetime value. The opportunity to digitize the experience for both our associates and our consumers is integral in keeping compass with consumer engagement and personalization needs. Not maturing one’s operations from a manual dependency will limit the ability to project and predict revenue in a real-time manner and thus slow the competitive pace of understanding opportunities for rent growth.

Describe the business benefits that operators can experience by optimizing their approach to renewals and resident retention.

Smith: There are several business benefits of optimizing renewal operations: 1) the ability to reimagine how you view revenue through enhanced operational models such as “centralization,” 2) developing enhanced abilities to see the full revenue spectrum through the lifetime value of your customer, 3) reduction in re-acquisition costs in maintaining customers within the brand, 4) elimination of competing priorities for staff roles, while creating opportunities to re-engineer job functions and 5) supporting the full view of the customer journey end-to end.

Smith: The tool has created excitement and inspiration for our associates by reducing the time formerly required in the execution of the renewal process. Renew transforms manual milestones into a digital process on behalf of our teams, while creating real-time opportunities for our customers to deliver their leasing decisions in a much faster manner. We have seen a sharp increase in fast responses, thus enabling our ability to project and predict revenue. The data behind the operations is extremely robust and provides insights that support intra-disciplinary sync to position our company’s revenue goals and customer experience objectives. Renew has filled the digital gap for the last segment of our customer journey.